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The Blog

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A Beautiful Blur

4 min read

This FW2020 Collection release is filled with what my life needs most of at the moment, simplicity. In a world full of constant fluster, “the next big thing” flashing in your face or as you scroll through your feed, can you ever keep up? It took some time but I’ve realized, nope, nope I can’t keep up. And that is why instead of consistently chasing the next season, catching up to buyer’s schedules and trying to come up with new designs, this collection just came to me and brings the essential pieces I’ve needed and know every daph. women will find it essential. And all that is thanks to the Beautiful Blur that life can throw at you everyday.

Sustainability: Is it Just Another Buzz Word?

3 min read

As the fashion world strives to be innovative and the concern with traceability increases, the word sustainability has inadvertently become a “buzz word”.

 Being a sustainable brand ourselves, it is essential to educate our community about this concept and our sustainable efforts as it is a core value of our company.

365 days later…

5 min read

Trade Show Essentials

4 min read

This month I participated in my first trade show, The Grand Market. I told my story, made some sales and most importantly, learned a lot about the process. Overall, it was a great success! For those of you considering applying for or exploring the trade show experience, I highly recommend it, but be weary of the necessary preparation beforehand.

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